About Us
RubyFruit was derived from a love for jewellery and the jewellery industry. This passion for jewellery was ignited from a young age through observing my father creating amazing bespoke pieces from his workshop in the jewellery quarter of Hatton Garden.
When our first daughter was born we received many gifts and recall how excited we were, however, my wife and I were unable to find jewellery dedicated exclusively to babies and children whether it was on the high street or online.
Our remit was to create something luxurious but also fresh and a little bit funky, elevating children’s jewellery to another level.
With the assistance and vast experience of my father, we began designing delightful pieces and wonderful keepsakes, paying close attention to detail with packaging and presentation. All our gifts are hand packed in distinctive boxes before distribution.
RubyFruit has been inspired by love and we believe that we have created a truly exquisite collection and hope you feel the same way.




